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Posts Tagged ‘sales reps’

And we wondered what our blog topic would be today. It never seems to fail … something interesting comes up.

Today, on Twitter, we got the question (via a follower’s tweet):

“Does anyone know what the collective for ‘authors’ is? Grammar geeks, I need you!”

This sent us running for our copy of the fabulous book: “An Exaltation of Larks or, The Venereal Game” by James Lipton, which is, by most measures, the authority on collectives. Once we turned the cover, we were, once again, in deep; off and running, figuratively, in our own little collective world.

This book is delightful. We highly recommend it for those who enjoy a good play of words. And, these entries can be put to practical use too.

As a tribute to the great Dr. Lipton, we offer some additions to this ever-growing list of collectives. We begin with one that we invented because we did not find the answer to today’s original question …

A composition of authors.

And so, here goes:

  • A schedule of planners.
  • A class of trainers.
  • A quota of sales reps.
  • A pool of typists.
  • A service of customer agents.
  • A circuit of engineers.
  • A board of chip designers.
  • A club of golfers.
  • A string of gift wrappers.
  • A cut of hairdressers.
  • A cell of inmates.
  • A cord of bungee jumpers.
  • A package of UPS drivers.
  • A cue of pool players.
  • A clue of detectives.
  • A deck of carpenters.
  • A pad of stenographers.
  • A capsule of pharmacists.
  • A tablet of scribes.
  • A mess of marines.
  • A gang of oneupsmen.
  • A ledger of accountants.
  • A set of screenwriters.
  • A patch of menders.
  • A pack of hikers.
  • A register of cashiers.
  • A league of SCUBA divers.

Enjoy, and feel free to add your own.

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UPDATE: We read a tweet today (on Twitter) that led to this update/re-post …

“Keep reading ‘I casted on # stitches’. Makes me cranky. Past tense is ‘I cast on..’  Isn’t it? Or did my mother, the Grammar Queen, fail me?”

No, your mom, the Grammar Queen did not fail you!

==========================================

The idea for this post was cast in a sales meeting …

The sales reps, without exception, compared their last period’s results to what they had “forecasted.”

How do you feel when you hear fingernails scrape down a chalkboard? Want to see a grammarian cringe?

This post is not meant to be a full lesson on regular and irregular verbs and formation of all the tenses, but merely a focused rant on a couple of contemporary offenses involving the word “cast,” namely, “forecast” and “broadcast.”

Bear with us …

… an angler’s line was never casted

… she never casted her eyes in his direction

… Samantha never casted a spell upon Darrin

… actors are never casted for their roles, and

… the artist never casted a mold.

Agreed?

Why, then, would one refer to their last month’s sales projections as having been forecasted, or last week’s episode as having been broadcasted? We don’t get it!

So, go forth, heed this warning, forecast great results and broadcast fantastic entertainment, just, please, don’t let us catch you in possession of or using the ~ed, having forecasted or broadcasted, unless you want to be cast in the GrammarGallows.

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